Turban headwrap is just a much easier way to be chic and stylish at the same time. Turbans give a more simple and relaxing feel in that it light-weight and can be worn for several occasions.
Wedding Guest finds it much simpler to rock turbans to weddings/occasions because of its ease/effortless way to tie. They see it as much comfortable and it thus paves way for playfulness most especially because of the diversity of styles that can be created with it and its colors.
Turbans can even be worn on a regular basis irrespective of the outings. See how different people style their turbans and be inspired.